Serving the
San Gabriel Valley
626.585.3105
hosted by: Pasadena City College SBDC
Loading Events

Past Events

Events Search and Views Navigation

Event Views Navigation

August 2023

Unleashing the Power of AI: Elevating Small Business Marketing – PART 1

Aug 17, 2023 @ 10:00 am - 11:30 am
Free

Join us for an exciting and informative webinar that explores the immense benefits of harnessing Artificial Intelligence (AI) for small business marketing. In an era defined by technological advancements, AI has emerged as a game-changer, revolutionizing the way businesses connect with their customers and drive growth. During this engaging session, we will delve into the myriad advantages that AI brings to the table for small businesses. Discover how AI-powered marketing tools and strategies can help you enhance customer engagement, optimize…

Find out more »

Unleashing the Power of AI: Elevating Small Business Marketing – PART 2

Aug 24, 2023 @ 10:00 am - 11:30 am
Free

Join us for PART 2 of our exciting and informative webinar that explores the immense benefits of harnessing Artificial Intelligence (AI) for small business marketing. In an era defined by technological advancements, AI has emerged as a game-changer, revolutionizing the way businesses connect with their customers and drive growth. During this engaging session, we will delve into the myriad advantages that AI brings to the table for small businesses. Discover how AI-powered marketing tools and strategies can help you enhance…

Find out more »

Basics of SEO & Web Analytics

Aug 25, 2023 @ 2:30 pm - 4:30 pm
Free

Are you looking to get more traffic to your website from Google search?  Curious how to measure the effectiveness of your SEO activity?  Join us for a seminar on how to build an effective SEO strategy as well as a dive into the tools and metrics that are used to measure SEO success.  We will provide vital techniques that any small business can use to attract more visitors, drive more leads, and ultimately drive sales.  We’ll help you find valuable…

Find out more »

September 2023

HR Updates Webinar

Sep 11, 2023 @ 10:00 am - 11:00 am
Free

If you’re a small business owner and employer without a Human Resources manager, you won’t want to miss this. It is hard to keep up with all the changes in HR rules and regulations, and just from the beginning of this year alone, there have been quite a few changes already. Learn about the new regulations to avoid potential penalties. Join us as we go over the following changes:  New hire form updates Local ordinances Upcoming minimum wage increase Protections…

Find out more »

Unleashing the Power of AI to Create Content Faster & Easier: How to Integrate Canva and Chat GPT

Sep 14, 2023 @ 10:00 am - 12:00 pm
Free

This exciting webinar explores the dynamic SYNERGY  between Canva and Chat GPT, two powerful tools that can transform the way small businesses approach marketing and communication. In this session, we will go over how to use Canva for graphic creation and Chat GPT for content creation to help you connect with your audience and turn likes into sales. Since most people scroll and don’t read graphics are a necessity but most small businesses do not have the bandwidth to hire…

Find out more »

What is the Best Legal Structure for my Company? What are the Tax Advantages?

Sep 21, 2023 @ 9:00 am - 10:00 am
Free

Many entrepreneurs do not fully understand the differences between a Sole Proprietorship, LLC and S Corporation.  This causes many to form a corporation when they may be better operating as a sole prop. Additionally, they are confused about the tax differences for each structure. They often choose a legal structure based on a perceived tax advantage that is incorrect. This webinar provides an overview of the various tax structures. The required documentation for the original filing and annual filings. The…

Find out more »

Business Plan Webinar

Sep 27, 2023 @ 11:00 am - 12:30 pm
Free

Having a business planning process is a necessity for your business whether you are trying to build an internal roadmap for your business concept or you are looking for funding. This workshop will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. Presenter: Andrew Cohen *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the…

Find out more »

October 2023

What is the Best Legal Structure for my Company? What are the Tax Advantages?

Oct 12, 2023 @ 9:00 am - 10:00 am
Free

Many entrepreneurs do not fully understand the differences between a Sole Proprietorship, LLC and S Corporation.  This causes many to form a corporation when they may be better operating as a sole prop. Additionally, they are confused about the tax differences for each structure. They often choose a legal structure based on a perceived tax advantage that is incorrect. This webinar provides an overview of the various tax structures. The required documentation for the original filing and annual filings. The…

Find out more »

How to Podcast at Home with AI Tools

Oct 12, 2023 @ 10:00 am - 11:30 am
Free

Have you always wanted to start a podcast but don’t know where to begin? Podcasting is the new Blogging and can help you build your reputation as a subject matter expert and thought leaders. With A.I. tools it is easier than ever to Podcast. In this interactive Webinar, you will discover: Why should I Podcast? How to create your show concept? What equipment do I need to do it at home? What A.I. tools can you use to save you…

Find out more »

Social Media & AI Q&A: Get Your Questions Answered

Oct 20, 2023 @ 10:00 am - 11:30 am
Free

Are you overwhelmed by Social Media marketing? Are you posting but not seeing likes convert to sales? Join the Pasadena SBDC for our Live Social Media Q&A, addressing questions on how to effectively use social media to grow your business. SBDC Marketing and Social Media advisor Deborah Deras will interact live with the audience via Zoom and answer questions covering a broad range of social media topics including how to clarify social media marketing goals, how to structure your messaging,…

Find out more »

Elevate Your Holiday Sales with AI

Oct 30, 2023 @ 12:00 pm - Nov 27, 2023 @ 1:30 pm
Free

In an era defined by technological advancements, AI has emerged as a game-changer, revolutionizing the way businesses connect with customers and drive growth. Be more efficient and economical by using AI to boost your digital marketing and elevate your sales. Taught by SBDC trainer and digital marketing extraordinaire Deborah Deras - this series will offer clarity for small business owners on how AI can help save time and money. WEBINAR ONE, Monday, October 30th @ 12noon How to Use Artificial…

Find out more »

November 2023

Business Plan Webinar

Nov 3, 2023 @ 12:00 pm - 1:30 pm
Free

Having a business planning process is a necessity for your business whether you are trying to build an internal roadmap for your business concept or you are looking for funding. This workshop will cover all aspects of creating a business plan, as well as emphasize the importance of setting measurable strategies and tactics to help achieve these goals. Presenter: Andrew Cohen *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the…

Find out more »

December 2023

What is the Best Legal Structure for my Company? What are the Tax Advantages?

Dec 7, 2023 @ 9:00 am - 10:30 am
Free

Many entrepreneurs do not fully understand the differences between a Sole Proprietorship, LLC and S Corporation.  This causes many to form a corporation when they may be better operating as a sole prop. Additionally, they are confused about the tax differences for each structure. They often choose a legal structure based on a perceived tax advantage that is incorrect. This webinar provides an overview of the various tax structures. The required documentation for the original filing and annual filings. The…

Find out more »

Canva Magic for Small Businesses

Dec 14, 2023 @ 10:00 am - 11:30 pm
Free

Unlock the secrets of visual storytelling for your business with our exclusive webinar on "Canva Magic for Small Business Owners." Whether you're a budding entrepreneur or a seasoned business owner, mastering the art of graphic design can elevate your brand's presence and captivate your audience. Introduction to Canva: Dive deep into the world of Canva, a user-friendly graphic design tool tailored for non-designers Templates & Tools: Explore a plethora of templates suitable for various business needs, from social media posts to business…

Find out more »

January 2024

2024 Employment Law Updates

Jan 9 @ 10:00 am - 11:30 am
Free

New year, new employment laws. Are you in the know about the latest employment regulations? If not, don't fret. Join us for a briefing on what small employers need to comply with in 2024 as employment laws change. Some of the topics we will cover:  California Minimum Wage Increase The state's minimum wage is going up to $16.00 per hour for most industries. The fast-food industry is expected to see a minimum wage of $20/per hour beginning April 1, 2024 and…

Find out more »

Mastering Your 2024 Digital Marketing: Create an Effective Content Calendar

Jan 10 @ 10:00 am - 11:30 am
Free

In the fast-paced world of digital marketing, staying organized and ahead of trends is crucial, especially for small businesses. Our upcoming webinar, "Mastering Your 2024 Digital Marketing: Create an Effective Content Calendar," is designed to empower small business owners and marketers with the tools and insights needed to build a comprehensive and adaptable content calendar for 2024. Key Takeaways: Understanding the Importance of a Content Calendar: Learn why a content calendar is a vital tool in your digital marketing strategy,…

Find out more »

Harness the Power of Mindset to Elevate Your Small Business

Jan 16 @ 10:00 am - 11:30 am
Free

As a small business owner, your mindset is a powerful tool that can propel you towards success or hold you back. "Unlocking Success: Transform Your Mindset as a Small Business Owner" is an empowering webinar designed to guide you through the mental hurdles that often challenge entrepreneurs. This session will provide you with the strategies and insights needed to overcome imposter syndrome, break the cycle of procrastination, and confidently charge what you’re worth. Key Objectives: Conquering Imposter Syndrome: Learn techniques…

Find out more »

Social Media for Beauty Professionals: Marketing Your Business During the Slow Season

Jan 22 @ 1:00 pm - 2:30 pm
Free

Have you ever felt like you're posting on social media, and no one is looking? There is no engagement, you're not getting followers or new clients. You might be making these 5 common mistakes when using social media to market your business. In this masterclass, I am going to breakdown what those mistakes are and how you can change social media into a powerful marketing tool to get clients aware of your business. You will learn: How to target your…

Find out more »

Harness the Power of Mindset to Elevate Your Small Business

Jan 23 @ 11:30 am - 1:00 pm
Free

As a small business owner, your mindset is a powerful tool that can propel you towards success or hold you back. "Unlocking Success: Transform Your Mindset as a Small Business Owner" is an empowering webinar designed to guide you through the mental hurdles that often challenge entrepreneurs. This session will provide you with the strategies and insights needed to overcome imposter syndrome, break the cycle of procrastination, and confidently charge what you’re worth. Key Objectives: Conquering Imposter Syndrome: Learn techniques…

Find out more »

February 2024

What is the Best Legal Structure for my Company? What are the Tax Advantages?

Feb 6 @ 8:00 am - 9:30 am
Free

Many entrepreneurs do not fully understand the differences between a Sole Proprietorship, LLC and S Corporation.  This causes many to form a corporation when they may be better operating as a sole prop. Additionally, they are confused about the tax differences for each structure. They often choose a legal structure based on a perceived tax advantage that is incorrect. This webinar provides an overview of the various tax structures. The required documentation for the original filing and annual filings. The…

Find out more »

Dos and Don’ts of Hiring Independent Contractors – HR Webinar

Feb 8 @ 10:00 am - 11:30 am
Free

Many small businesses rely on independent contractors as part of their labor force. However, laws have become more stringent as to the classification of independent contractors. If you ever wondered if you are in compliance, this webinar is for you. We'll cover: The difference between an independent contractor and an employee AB5 and the New ABC test B2B independent contractor relationships Exemptions from AB5 Alternatives to independent contractors Risk and penalties for misclassification and much more! Bring your pressing questions about…

Find out more »

Beauty Industry Secrets: How to Build a Clientele

Feb 12 @ 1:00 pm - 2:00 pm
Free

Building a clientele is one of the biggest struggles in running a business. However, with a few strategies in place you can go from empty salon chair to fully booked. Here's what you can expect from this webinar: How to market yourself outside of social media Real stats on what really works when building a clientele How to network and do collaborations The proper way to do a giveaway and referral program And much more... Presented By: DeAndra Giselle *The…

Find out more »

Metrics that Matter – A Spring Refresh on Small Business Financials

Feb 21 @ 3:00 pm - 4:00 pm
Free

Join us for an insightful webinar designed to give your small business finance a spring refresh. In this session, we will delve into the key metrics that truly matter for small businesses, providing you with the tools and knowledge to navigate the financial landscape effectively. Join us and empower your financial decision-making for a successful and prosperous future. Presented by Financial Advisor: Eric Quick *The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out…

Find out more »

Canva Magic for Small Businesses

Feb 22 @ 10:00 am - 11:30 am
Free

Unlock the secrets of visual storytelling for your business with our exclusive webinar on "Canva Magic for Small Business Owners." Whether you're a budding entrepreneur or a seasoned business owner, mastering the art of graphic design can elevate your brand's presence and captivate your audience. Introduction to Canva: Dive deep into the world of Canva, a user-friendly graphic design tool tailored for non-designers Templates & Tools: Explore a plethora of templates suitable for various business needs, from social media posts to business…

Find out more »

Elevate Your Business Plan with Software Powered Innovation

Feb 27 @ 11:00 am - 12:00 pm
Free

Unlock the true potential of your business with our upcoming webinar, "Elevate Your Business Plan with Software Powered Innovation." Dive into a comprehensive workshop designed to elevate your business planning process, ensuring that you not only chart a course for success but do so efficiently and effortlessly. In this power-packed session, we will guide you through multiple facets of creating a robust business plan, whether you're forging an internal roadmap or seeking funding. Discover the art of setting measurable strategies…

Find out more »
+ Export Events