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October 2024
Answer the Money Question: “Why Would I Choose You Over Your Competition?
Most business leaders don’t know how to position their company as a one-of-a-kind problem solver, so they repeat the slightly modified marketing language of their competitors. Unfortunately, these well-intentioned copycat techniques mean the clients they crave can’t tell them apart from the businesses below or above them on the Google search engine results page. That next big deal will keep scrolling. In this session, Aleya Harris will teach you how to define the problem you solve, showcase your approach to…
Find out more »What is the Best Legal Structure for my Company? What are the Tax Advantages?
Many entrepreneurs do not fully understand the differences between a Sole Proprietorship, LLC and S Corporation. This causes many to form a corporation when they may be better operating as a sole prop. Additionally, they are confused about the tax differences for each structure. They often choose a legal structure based on a perceived tax advantage that is incorrect. This webinar provides an overview of the various tax structures. The required documentation for the original filing and annual filings. The…
Find out more »How To Be Loan-Ready Workshop
In this "How to Be Loan-Ready" workshop, you'll learn not only how to secure funding for your business but also how to use that capital strategically for growth. We'll discuss when taking out a loan is the right move for your business and ensure you're fully prepared for the loan application process, whether you're just starting out or looking to expand. You’ll learn: Funding Business Growth: Discover the best strategies to secure the capital you need to expand your business. Understanding…
Find out more »Should You Be Charging Sales Tax – What You Need to Know!
Should you charge sales tax? What if you are selling out of state or on an online platform? These are the type of questions that many business owners are asking. Addressing sales tax requirements has been even more confusing. On June 21, 2018, The United States Supreme Court ruled 5-4 in South Dakota v. Wayfair that states can mandate that businesses without a physical presence in a state with more than 200 transactions or $100,000 in-state sales collect and remit…
Find out more »November 2024
Future-Proof Your Business by Building Relationships and Growing Your Email List
Running a business comes with its fair share of uncertainty, especially in an industry that is constantly evolving. Designing a long-lasting and sustainable company falls on your ability to develop strong relationships and reach your target market where they already are: in their inboxes. In this session, Aleya will shed light on the strategies behind an effective marketing funnel and how email marketing ensures your brand remains top-of-mind while generating revenue on demand. Takeaways include: How to design your marketing…
Find out more »How Do I Leverage Social Media For My Company?
Entrepreneurs may know social media is essential, but they must know where to start or how to leverage it to benefit their business. Without that, it causes many to doomscroll on social media platforms, wasting time away and focusing on the wrong things. This social media marketing webinar will provide an overview of approaches entrepreneurs can apply immediately. Because you’re busy wearing multiple hats as business owners, knowing the where, what, and how to focus on social media will help…
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