In this intermediate, hands-on session, for those using basic Claude, you’ll go beyond basic prompting and unlock the real power of Claude for your business. Designed for small business owners, entrepreneurs, and professionals building a side hustle, this webinar focuses on using Claude to create structured projects, reusable artifacts, and streamlined systems that save time and increase output. You’ll learn how to move from one-off prompts to building scalable workflows that support content creation, marketing, operations, and client delivery.

We’ll also explore how to develop your unique AI voice so your content sounds like you, not generic automation. By the end of the session, you’ll understand how to create SOPs (Standard Operating Procedures) using Claude, design repeatable frameworks, and turn AI into a consistent, high-performing business partner. This is where efficiency meets personalization—and where your side hustle begins to operate like a well-oiled machine.

What You’ll Walk Away With:

• A repeatable system to create projects and artifacts inside Claude for ongoing business use
• A framework to build custom SOPs that automate daily and weekly tasks
• How to set up workflows
• How to create custom dashboards

Facilitator:

Deborah Deras is an AI trainer, two-time author, international speaker, and doctoral scholar with over three decades of business experience. As an AI educator, marketing strategist, and public speaking consultant, she empowers organizations and entrepreneurs to leverage artificial intelligence to increase efficiency, enhance marketing effectiveness, and drive revenue growth. Her approach blends practical strategy with cutting-edge AI tools to help participants implement what they learn immediately.

*The WEBINAR will be conducted via ZOOM. Instructions to connect via ZOOM will be sent out to all registrants the day before and morning of the the webinar. 

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