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X-WR-CALNAME:The Pasadena City College Small Business Development Center (SBDC)
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X-WR-CALDESC:Events for The Pasadena City College Small Business Development Center (SBDC)
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SUMMARY:Basics of SEO & Web Analytics
DESCRIPTION:Are you looking to get more traffic to your website from Google search?\n \nCurious how to measure the effectiveness of your SEO activity?\n \nJoin us for a seminar on how to build an effective SEO strategy as well as a dive into the tools and metrics that are used to measure SEO success. We will provide vital techniques that any small business can use to attract more visitors\, drive more leads\, and ultimately drive sales. We’ll help you find valuable keywords\, optimize your website for Google\, and measure the success of your SEO and marketing campaigns. \n \n  \nIn this seminar we will cover: \n\nWhat is SEO?\nOn-page vs. off-page SEO\nThe importance of rankings\nHow to identify profitable keywords\nThe difference between local and national SEO\nHow to measure website traffic and success\nAn overview of Google analytics and Google search console\nConversions and conversion measurement\n\nFollowed by Q&A \nPresented by: Colin Smith \n\nREGISTER NOW \n
URL:https://pccsbdc.org/workshop/basics-of-seo-web-analytics-6/
LOCATION:Webinar – PCC
CATEGORIES:Website
ATTACH;FMTTYPE=image/jpeg:https://pccsbdc.org/wp-content/uploads/sites/6/2020/06/webdesign-e1592437011217.jpg
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